FullControl - Your entire business command center in one place, doing the work for you
FullControl
Apply for the Founding 25

Your entire business in one place, that does the work FOR you.

The first of its kind. FullControl takes your entire sports business and runs as much of it as possible for you, so you can focus on what matters to you.

Apply for the Founding 25 or just stay in the loop

Built by people who run sports businesses.

We have run our own basketball and training academies for ten years. We know every missed lead, every chased payment and every Sunday lost to spreadsheets, because we lived them.

Everything we used before fell short:

  • CRMs that were too confusing to set up
  • Booking apps that did not bring new members in
  • Still spending hours every week running the business

So we built the one we always wanted.

Zoran and Coleman on court at their basketball academy

Pick your offer.

Built for anyone who runs a sports business.

app.fullcontrol.io/training
Training1 / 3

It brings leads in the door.

Your website designer, marketing assistant and sales rep, in one.

Ads, watched daily

Every ad checked each morning. The expensive ones get flagged, with the fix.

Fall Free Trial30 days
$11.27per lead110 leads
Caught this morning"Summer" hit $24 a lead.
Pause it
northsidehoops.com/free-trial
ProgramsBook
Free trial · Ages 7 to 14Your first session is on us.
Andrea PriceParent
Book my free trial
A website that books trials

Parents fill in the form and land in your portal as a lead.

Every lead followed up

Routine texts send themselves. Hawkeye drafts the rest for your OK.

Follow-up · Andrea PriceLive
Automatic
✓
Intro textSent 9:15pm
✓
Trial reminderSet for Friday
NurtureIf no reply in 2 days
Needs your OK
EditHawkeye draftedHi Andrea! Free trial Saturday at 10am. Want me to save Jordan a spot?
Approve and send
Teams1 / 3

It fills your tryouts.

Your website designer, marketing assistant and sales rep, in one.

Ads, watched daily

Every ad checked each morning, the expensive ones flagged.

Fall Tryouts30 days
$9.40per lead64 leads
Caught this morning"Winter League" hit $21 a lead.
Pause it
northsidehoops.com/tryouts
ProgramsBook
Fall tryouts · U10 to U14Make the team this fall.
Andrea PriceParent
Register · $30
A tryout page

Families register and pay the $30 tryout fee online.

New families answered

Every parent asking about a team gets a reply in minutes, for your OK.

New inquiries2 new
Dana M.
Wants a U14 spot for her son
New
Chris O.
New in town, kids aged 10 and 12
New
EditSuggested reply to Dana M.Hi Dana! U14 tryouts are Saturday Oct 12 at 9am. Want me to save him a spot?
Approve and sendSkip
Rentals1 / 3

It books your courts for you.

Your marketing assistant, booking agent and sales rep, in one.

Court Rentals30 days
$14.60per lead22 leads
Caught this morning"Weekend Courts" hit $33 a lead.
Pause it
Ads, watched daily

Every ad checked each morning, the expensive ones flagged.

northsidehoops.com/rentals
ProgramsBook
Court rentals · $90 an hourBook a court in a minute.
Mon6Tue7Wed8Thu9Fri10Sat11
5pm6pm7pm8pm
Thu 9 · 6pm · Court 2Picked
Pay $90 and book
Booked from your website

Renters pick a time, sign and pay before they show up.

New rental inquiries2 new
Marcus B.
Wants Saturday afternoons
New
Westside Elite
Looking for a winter slot
New
EditSuggested reply to Marcus B.Hi Marcus! Court 1 is open Saturdays 2 to 4pm at $90. Want me to book it for you?
Approve and bookSkip
Inquiries turned into bookings

Every renter who asks gets a reply in minutes, so more slots get booked.

Camps1 / 3

It fills your camps.

Your website designer, marketing assistant and sales rep, in one.

Ads, watched daily

Every ad checked each morning, the expensive ones flagged.

Summer Camp30 days
$8.90per lead140 leads
Caught this morning"Holiday Clinic" hit $19 a lead.
Pause it
northsidehoops.com/camp
ProgramsBook
Summer Camp · Ages 8 to 14Five days. Better every day.
Andrea PriceParent
Register · $249
A camp page that signs them up

Register, waiver, payment and confirmation, automatic.

Questions answered

A reply drafted for your OK.

New camper · Jordan PriceLive
Automatic
✓
RegisteredWeek 1 · Jul 7
✓
Waiver signedBy Andrea Price
✓
Paid $249Confirmation sent
Needs your OK
EditPriya S. asked about siblingsYes! The second sibling is $199 instead of $249. Want the sign-up link?
Approve and send

Get your time back.

You started this to coach, not to run software.

An academy owner stuck on a laptop at the side of his own session
Less of this
  • Answering the same parent questions at 10pm
  • Chasing failed payments and late fees
  • Copying names between five different tools
A coach teaching a drill to his players on the court
More of this
  • Coaching your players
  • Building new programs
  • Time with your family

We run academies too. So we built FullControl to do the operating for us, and now the business runs in the background while we spend our time on the part we started it for.

See if you qualify ↓

The Founding 25

We are only taking 25 academies. Every founding member gets onboarded by us, personally.

  • Your price never changes.Your founding rate is locked for as long as you stay.
  • We move you over ourselves.Members, schedule, billing and site, off whatever you use now.
  • You launch with ads running.We build your first campaign with you on the call.
  • A direct line to a founder.A standing call with us, not a support queue.
  • Everything, no feature gates.Every part of the platform from day one.
  • You shape what we build next.Founding feedback goes to the top of the roadmap.
FAQ

Quick answers

How long does onboarding take?
We do the heavy lifting. Schedule, members, billing and website, set up with you, typically inside a week.
Does the AI talk to my customers without me?
No. It drafts every reply and waits for your one-tap approval before anything is sent. You can tighten or relax that as your trust in it grows.
Who owns our data?
You do. Your member, schedule and payment data belongs to your business, and you can export it. See the privacy policy for the details.
Is there a contract? Can we cancel?
Month-to-month, cancel anytime. Annual plans are optional and discounted. The refund policy covers the specifics.
We are not a basketball academy. Does it still fit?
Yes. Nothing in the product is basketball-specific: training, teams, camps and rentals are the same shape for a performance gym, a soccer club or a baseball facility. We started in basketball because that is what we run.
What kinds of businesses is it for?
Sports academies and training businesses: private training academies, clubs and facilities. It is B2B software for the operators who run them.
Not ready to apply?

Get on the waitlist

One email when there is something worth showing you: what we shipped, what it did for a real academy, and when seats open. No noise.

Founding seats are offered to the waitlist first, oldest signups first. Unsubscribe in one click, any time.